Faith-aware and responsible
The message is warm, credible, and hope-filled without overpromising therapeutic outcomes.
Sales funnel website shaped from your Selar marketing plan
A structured path for couples who want more than vague advice.
Built For Covenant turns your book, workbook, and 12-session marriage course into a refined Selar-ready funnel that moves from first trust to premium transformation.
12
guided sessions
3
core offers
1
Selar-ready funnel
Funnel logic
Lead magnet first, bundle second, course third. Every section on this page supports that commercial progression.
Structured for conversion
The buyer journey moves from free diagnosis to trusted reading, guided application, and premium transformation.
Built for Selar
Each stage is designed to map naturally to Selar pages, bundles, automated follow-ups, and affiliate sharing.
Lead capture
Invite couples into the free marriage audit before asking for the sale.
This section gives builtforcovenant.com a dedicated opt-in moment. It frames the audit as a helpful first step, gathers the details you need for follow-up, and prepares the relationship for Selar delivery and email nurture.
What the audit should do
Diagnose communication friction, reveal the next conversation the couple needs to have, and open the door to the book, workbook, and twelve-session course sequence.
Free gift preview
Prefer to read the assessment right away?
You can download the Marriage Health Assessment directly from the homepage and keep it as a printable conversation guide.
Download the free PDFUse it together
Complete the assessment separately first, compare answers gently, and choose just one conversation to have next. The goal is clarity and honesty, not winning an argument.
Free resource
Receive the Marriage Communication Audit.
Couples should feel that this is a pastoral, practical first step rather than a generic newsletter form. The copy and fields are designed to make the audit feel valuable before it is delivered.
Immediate next-step guidance for couples who feel stuck in repeated communication loops.
An ideal entry point for church referrals, podcast listeners, and social-media traffic.
Ready to connect to Selar delivery, email automation, or a dedicated nurture sequence.
Offer architecture
A value ladder that makes the course easier to buy.
The page does not ask cold visitors to buy the premium course immediately. It first creates resonance, then trust, then structured commitment.
Audience builder
Marriage Communication Audit
A free assessment that helps couples identify repeated communication patterns and the next conversation they need to have.
Lead magnet · Free opt-in · Follow-up trigger
Trust builder
Book + Workbook Bundle
A lower-risk first purchase that gives couples language for their struggles and a guided path to practise together.
Entry offer · Bundle page · Ideal first conversion
Flagship offer
12-Session Marriage Course
The premium guided framework for couples who want a deliberate, step-by-step path toward stronger communication and deeper connection.
Hosted course · Drip content · Premium revenue driver
The 12-session framework
Built like a pathway, not a pile of advice.
The strongest promise on the page is structure. Couples are shown a deliberate progression from clarity to repair to long-term habits, which is precisely what makes the premium course feel valuable.
Bundle logic
The book explains the framework, the workbook activates practice, and the course guides couples through the whole journey with momentum.
01
Shared vision
02
Listening honestly
03
Repairing conflict
04
Rebuilding trust
05
Emotional safety
06
Healthy boundaries
07
Intimacy and affection
08
Decision-making together
09
Money and priorities
10
Family and influence
11
Spiritual alignment
12
Long-term covenant habits
Automated follow-ups
This layout is intentionally designed to hand prospects from content into a Selar-delivered free resource, then into bundle and course follow-ups.
Funnel sequence
Four commercial movements from attention to enrolment.
01
Attract with resonance
Short teachings, podcast interviews, church relationships, and social content invite couples into a specific felt problem rather than a generic marriage pitch.
02
Capture interest with a free resource
The free audit or checklist gives immediate value while creating the follow-up opportunity that Selar can automate.
03
Convert trust into the first purchase
The book and workbook bundle serves as the easiest paid step for couples who want help but need a lower-friction entry point.
04
Ascend into the full course
Once the framework makes sense, the premium 12-session course becomes the natural decision for couples who want depth and structure.
Packaging strategy
One framework, layered into three different buying decisions.
The site gives each product a clear job. The book introduces the framework. The workbook turns it into guided practice. The course provides the full guided path with structure and progression.
Book
Builds trust and gives language.
Workbook
Turns insight into conversation and reflection.
Course
Guides couples through the complete journey.
Trust assets
Proof, pastoral tone, and clear fit all matter here.
Marriage offers convert through credibility. The site therefore makes space for realistic testimony, ministry endorsements, and direct language about who the framework is for.
“We stopped circling the same arguments and finally had a structure for real conversations.”
Ideal testimony from an early couple
“The workbook gave us language, but the sessions gave us momentum and accountability.”
Ideal testimony from a bundle-to-course buyer
“This is the kind of marriage resource I would feel confident recommending inside a church community.”
Ideal endorsement from a ministry leader
Practical clarity
Frequently asked questions for a premium relationship offer.
Who is this experience designed for?
The funnel is positioned for faith-aware couples who want practical marriage enrichment, communication repair, and a guided structure they can actually use at home.
Why sell the book and course together?
Because they solve different parts of the same problem. The book builds understanding, the workbook drives application, and the course creates guided transformation.
How does Selar fit the strategy?
Selar can host the lead magnet, bundle pages, course experience, and automated follow-up flow so the commercial journey stays consistent from first click to premium purchase.
What still needs to be connected after launch?
Your live Selar product URLs, testimonials, and any active email or affiliate automation settings. The interface is already shaped around those handoffs.
builtforcovenant.com · Ready to connect the live funnel
Turn this elegant prototype into your active Selar storefront.
The layout, copy rhythm, and conversion ladder are now in place. Add your live Selar URLs, final proof assets, and final domain routing to move builtforcovenant.com from polished site to operating sales funnel.